ABOUT ADFIN
We want to improve the cashflow of every business. And better cashflow starts with getting paid faster. To get paid on time, your business needs two things. A reliable way to collect money (payment infrastructure). And an effective process for overseeing it (credit control).
Unless both work reliably on their own, and in lockstep together, your business faces multiple problems. Getting paid consumes too much time, resource and money. And where the process is ineffective, payments still arrive late. Both restrict cashflow and your ability to run the best possible business.
This isn't a new problem, and software hasn't ignored it. But getting paid has never been fully automated, because so much of it needs human intervention: chasing without damaging the relationship, answering queries, agreeing new terms when a customer can't pay. Human time was wasted on tedious, manual tasks.
AI changes that. For the first time, software is capable enough to leave humans doing the tasks that require a human touch - and not the rest.
Adfin integrates payment collection and credit control, giving businesses one platform to get paid faster and improve cashflow. And with agentic AI at its core, the manual work behind getting paid can now be automated.
Today, Adfin customers are paid 7x faster than the UK average.
Each part is built to lead on its own. Our payment infrastructure brings every way a business gets paid into one place, working more reliably, and costing less, than a suite of separate tools.
Our credit control is designed to be as simple or as sophisticated as your business needs: from automated reminders that save time, to AI agents that personalise chasing right down to the individual customer, working safely in the background, with you always in control. And because both are built as one platform, there is no gap between collecting money and overseeing it: one workflow, from invoice to payment.
Getting paid is just the start. Paying, getting paid, managing your money: you'll automate all of it on Adfin, improving your cashflow at every step.
Our Story
We were founded at the start of 2025 by Tom and Ciprian who shared a passion for putting cutting-edge technology in the hands of normal business owners. Both had previously helped grow businesses to billion-dollar valuations at the forefront of banking and payments technology, and had been fortunate along the way to meet lots of incredible talent.
The very best of those people joined the team and Adfin was born. Adfin has raised funds from some of the best fintech investors and operators in the world. Our most recent fundraising was led by Index Ventures, who also led the previous two fundraising rounds alongside Visionaries Club.
Adfin is also backed by Cocoa Ventures and founders or senior leaders from Adyen, Worldpay, Checkout.com, Mambu, Revolut, Miro, Moss, Taktile and King.